Spec Ad for Fisher-Price. A fun little experiment that turned into a fun little ad. I wanted to mix a realistic character with a slightly surreal, miniature toy aesthetic and then transition into a cozy, realistic world for the reveal. This ad showcases the opportunities we now have to create interesting worlds and situations with AI — work that would otherwise require a very large pipeline and budget.
Ideation, world building, creation, edit and sound design by your's truly. Tools used: Midjourney, Nano Banana 1, Seedance 1 Pro, Elevenlabs. Artlist for SFX & music.